Snakes on a Plane:
SoaP opened in 3,555 theaters
1st Weekend Box-Office: $15.3 million (Overall: $34 million)

Fahrenheit 911:
Opens in 868 theaters
1st Weekend Box-Office: ~$24 million

Borat:
Opens in 837 theaters
1st Weekend Box-Office: $26 million
Expanding to 2200 screens this week … (In theaters now)
—
Top reason why Borat went to the Daily Fix:

It’s been ages since I composed a post for the Daily Fix — and I realized this would be a great piece on movie marketing that Ann and all the other readers would enjoy.

Not that you cannot enjoy the post — just go to MarketingProfs’ Daily Fix and check out the article.

Feel free to post your comments and participate in the conversation. Thanks for reading.