Quick Update: In related news, Nicholas Carr from Rough Type blog, just wrote an article in Business Week on Lessons in Corporate Blogging, taking a page from Dell’s recent blog-launch. Nicholas is an unbiased expert in the field and I greatly value his professional insight. This article is a case in point.
Back to Marketing Nirvana’s Top 10 Corporate Blogs post:
What do 3 Search Engines, 2 Software manufacturers, 2 Online Media learning companies, the World’s largest automaker, a Management Consultancy, and a British Tailor on Saville Row — have in common?
Ans: Marketing Nirvana’s Top 10 Corporate Blog Rankings (Technorati Powered)
#10: The Otter Group – Technorati: 11177
#9: English Cut – Technorati: 6715
#8: SunBelt Software – Technorati: 6247
#7: GM Fast Lane – Technorati: 2580
#6: Adobe Software – Technorati: 2352
#5: Ask.com – Technorati: 1616
#4: Tom Peters – Technorati: 716
#3: Yahoo! Search – Technorati: 241
#2: O’Reilly Radar – Technorati: 141
#1: Google – Technorati: 27
Source: The New PR Wiki (conceptualized by Neville Hobson, which I discovered via Steve Rubel). Corporate Blog listings on the wiki currently maintained by Constantin Basturea. Thanks to Neville and Constantin for creating an invaluable resource for the blogosphere.
Also, a HUGE thanks to Jason Calacanis for the encouragement, to Eric Kintz for the inspiration and to my Viral Community for the support.
Methodology: I utilized the Corporate Blog listings on the NewPR Wiki and created a Google spreadsheet with the Top 100 Corporate Blogs. I then sorted them based on their Technorati rankings.
Request: If any of you are interested in volunteering to help maintain these lists (monthly), feel free to email me at email@example.com. This project consumed my whole week-end!
Also, watch-out for the Top 10 CEO Blogs (Technorati Powered) on Marketing Nirvāna, culled from the same source. Coming soon!
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